They’ve always been lots of billboard haters, but I wonder how they will respond to this campaign? Agenda has an article on how DDB New Zealand has come up up an intriguing campaign against banning billboards called the "Say No to No Billboards". The series highlights several buildings that are ugly and boring in their own right and that adding billboards does nothing but improve their looks actually.

Bruce Hucker, in an article for the New Zealand Herald, asks “Should we have a city in which large billboards and a plethora of signs dominate every shopping strip, every street corner and every road intersection? Or should we create a city in which signs and billboards have their place, but do not overwhelm our heritage buildings, our quality architecture, and our public spaces?”