Social networking sites are being noticed in a big way by companies these days, and are no longer just for friends getting together to chat. According to a survey by The Institute of Corporate Productivity (I4CP), it was found that 65% of business professionals used social networking sites such as LinkedIn, Yahoo360, MySpace etc. to connect with internal staff and employess in other locations, besides connecting with potential clients.

Statistics from the Institute for Corporate Productivity are as follows:-

  • 52% of the survey respondents use social networking sites as a communication channel between internal staff and remote employees connected.
  • 47% of total respondents use the networks to connect with potential clients.
  • 35% say they use networks to assist them in finding a job.Of those respondents who do not use social networking,
  • 37% don’t know what networks to use.
  • 59% are unaware that social networks can assist their professional development.
  • 31% say they already use social networks, and
  • 77% responded that they would use social networks if these networks could aid organizational efficiency.

    • The underlying fact is that social networking sites help you to increase your contacts, connect with new people and creates opportunities. I’m a member of LinkedIn and have made some nice contacts at LinkedIn and among all the social networking sites out there this is definitely the best one and also the most business like one.